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Samoa Tourism Authority Launches New Discover Samoa App to Enhance Visitor Experience and Support Local Businesses
The Samoa Tourism Authority has officially launched the Discover Samoa mobile application, an innovative digital platform designed to elevate the visitor experience while strengthening connections between travellers and local businesses across the islands. Developed as an all-in-one travel companion, the Discover Samoa app provides users with seamless access to essential travel information, including accommodation, dining, attractions, transport services, and cultural experie
Apr 132 min read


Samoa Beach Resort Enters a New Era of Leadership and Renewal
Samoa Beach Resort has entered a new chapter following its transition into the beachfront property formerly operated as the Sheraton Samoa Beach Resort at Mulifanua. The change marks an important step in the ongoing evolution of one of Samoa’s most established resort destinations. Leading this transition is To’oto’oleaava Mark Wendt, who has returned to the resort as General Manager. Bringing extensive experience across hospitality, aviation, and executive leadership, Mr Wend
Feb 172 min read


Cycle Journeys: Unlocking a New Visitor Market in Samoa
Samoa’s natural beauty, rich cultural heritage, and warm hospitality have long made it a sought-after destination—but now, a new wave of adventure tourism is transforming how visitors experience these stunning islands. Leading this movement is Cycle Journeys Samoa , a New Zealand-based company that has identified Samoa’s untapped potential as a world-class haven for cycling enthusiasts. A Vision Fuelled by Passion and Insight Through the acquisition of Outdoor Samoa, Cycle Jo
Nov 26, 20252 min read


Namu’a Island Expands to Welcome More Guests Seeking Paradise in Samoa
Namu’a Island, one of Samoa’s best-kept secrets, is getting even better. The idyllic retreat off the southeast coast of Upolu is...
Sep 26, 20252 min read
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