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Explore Miami: The Ultimate Guide to Exclusive Deals, Attractions, and Experiences This Spring

If there’s ever been a perfect time to experience the vibrant culture, attractions, and adventures of Greater Miami and Miami Beach, it’s now. The recently expanded “Explore Miami” program is giving both locals and visitors more reasons to rediscover the city through exclusive discounts, limited-time offers, and unforgettable experiences across some of Miami’s most iconic destinations.


Presented by our client, the Greater Miami Convention & Visitors Bureau, the Explore Miami initiative runs through 31 May 2026, bringing together museums, theatres, wildlife attractions, restaurants, tours, and cultural landmarks with special promotions designed to make exploring Miami more affordable and exciting.



A Fresh Wave of New Experiences

Since launching on April 1, the program has expanded to include several exciting new partners, adding even more variety to an already impressive line-up. New additions include:

  • Museum of Ice Cream

  • Museum of Sex

  • The Bass

  • Colony Theatre

  • Lovelo Tour

  • Reunion Ktchn Bar

  • Korner67

These additions help expand the program’s reach across Miami’s diverse neighbourhoods and entertainment scenes.


Must-Try Deals and Attractions


Cool Off at the Museum of Ice Cream

Families, couples, and Instagram lovers alike can indulge in a colourful sensory adventure at Museum of Ice Cream. Guests can enjoy 10% off General Admission, Flex, and VIP tickets while exploring immersive exhibits filled with playful installations and sweet surprises.


Step Back in Time at Deering Estate

History and nature come together beautifully at Deering Estate, where visitors can take advantage of a Buy One Get One Free offer on adult general admission. The waterfront estate combines historic architecture, scenic trails, and lush natural surroundings for a uniquely Miami experience.


Adventure Through the Everglades

Wildlife lovers can experience classic Florida adventure at Everglades Alligator Farm. The attraction is offering 50% off children’s admission along with an included airboat ride. Guests can encounter thousands of alligators, exotic reptiles, and live feeding shows in an authentic Old Florida setting.


Create Your Own Signature Scent

For something completely different, Tijon Miami offers visitors a hands-on fragrance experience with a buy-one-get-one-half-off promotion on perfumes and perfume-making workshops. It’s an interactive experience that blends creativity, science, and luxury into one memorable outing.


Explore European Elegance at Vizcaya

One of Miami’s most treasured landmarks, Vizcaya Museum & Gardens, is offering 50% off adult admission. Visitors can wander through lavish gardens, admire historic architecture, and enjoy stunning Biscayne Bay views while immersing themselves in Miami’s cultural history.


Go Wild at Zoo Miami

Animal enthusiasts can save big at Zoo Miami with 50% off admission for up to six guests. As the only subtropical zoo in the continental United States, Zoo Miami features sprawling habitats, exotic wildlife, and over four miles of walkable trails.


More Attractions to Add to Your Miami Bucket List

The Explore Miami program also includes deals from a wide range of attractions and entertainment venues, including:

  • Wynwood Walls

  • Pérez Art Museum Miami

  • Phillip and Patricia Frost Museum of Science

  • Paradox Museum

  • Oleta River State Park

  • Miami Marlins

  • Jungle Island

  • Freedom Tower Miami


Why Explore Miami Matters

Programs like Explore Miami do more than offer discounts — they encourage people to reconnect with the city’s cultural institutions, local businesses, and hidden gems. Whether you’re planning a weekend getaway, a family outing, or a spontaneous daycation, these deals make it easier to experience the best of Miami without overspending.


According to the Greater Miami Convention & Visitors Bureau, the initiative was designed to celebrate the destination’s creativity, diversity, and accessibility while helping visitors and residents discover new experiences throughout the region.


Final Thoughts

From immersive museums and thrilling wildlife encounters to historic estates and waterfront gardens, Explore Miami is shaping up to be one of the city’s most exciting seasonal programs. With expanded partnerships and valuable discounts available through May 31, there’s never been a better opportunity to explore everything Greater Miami and Miami Beach have to offer.


For full details and the complete list of participating venues, visit exploremiami.com


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