Protecting Samoa’s pristine natural environment is at the heart of sustainable tourism, and our client, the Samoa Tourism Authority (STA), is proud to support the Pacific-wide ‘This for That’ Campaign—an innovative initiative aimed at reducing and ultimately eliminating single-use plastics from the tourism industry. Launched by the South Pacific Tourism Organisation (SPTO) in collaboration with the Secretariat of the Pacific Regional Environment Programme (SPREP) through the

Our client, Beautiful Samoa, has proudly hosted the King’s Baton Relay for the first time, marking a historic milestone as the island nation joined the global journey toward the 2026 Commonwealth Games in Glasgow . The multi-day event, held in late January 2026, placed Samoa firmly in the international spotlight, celebrating a unique blend of culture, sport, and environmental stewardship. As part of a reimagined relay format, each Commonwealth nation has the opportunity to d